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Frecuetly asked questions

What is a trademark?
Who should register a trademark?
How are trademarks classified?
Why should I register my trademark?
Where should I register my trademark?
Is it necessary to search for existing trademarks prior to applying for one?
How does Demarcas.com help me?
Does Demarcas.com provide legal services?
Why use Demarcas.com?
What are advantages of using Demarcas.com?
Is it secure to register on-line?


Q. What is a trademark?

A. In its more general term it has been considered any symbol that is used to distinguish products or services within the business world. A trademark can be a word, combination of words, designs, images, packaging, advertising slogans or any other symbol that distinguishes products or services from each other.

If you are involved in any business activity, it is likely that you are operating with some kind of trademark that covers your product or service, and therefore should be registered at the appropriate local agency.

Q. Who should register a trademark?

A. Any person or legal entity that has any interest in a name used to cover its products, services, mottoes or slogans, as well as any type of business enterprise.

Q. How are trademarks classified?

A. Countries commonly use the International Classification System, which classifies a trademark by specific classes of products or services. Some countries also allow the registration of trade names as well as slogans.

In some cases, all of the products or services within the same field of business are classified together. For example, clothes and shoes fall into international class 25. There are other instances when a trademark is listed in two classes given the nature of the product or service. For example if the trademark is one that covers cosmetic or pharmaceutical products, both are found in class 3 and 5 respectively.

If you have doubts as to where to search for your trademark, Demarcas has developed a search engine through which you can find out the exact class to search for your product or service.

Q. Why should I register my trademark?

A. To protect its future use and to avoid possible problems. Once your trademark is registered with the authorized registration agency of a particular country, you will enjoy its EXCLUSIVE rights. This avoids unauthorized use of your trademark by third parties and guarantees its use without conflict from third parties.

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Q. Where should I register my trademark?

A. With a few exceptions like the trademark for the European Union, a trademark registration is limited to the country where it was registered. That is, a trademark registered in Argentina will not be protected in Brazil, where it must be registered independently in order to be protected.

Q. Is it necessary to search for existing trademarks prior to applying for one?

A. No, most of the time it is not necessary. However, it is recommended in order to detect existing or similar trademarks, which could cause difficulties at the time of registering your trademark. It is preferable to make a search even before using a trademark to avoid problems before making any substantial financial investments.

Although a search is not a guarantee of success, it should be used as an important point of reference in your analysis of the potential success of registering a particular trademark.

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Q. How can Demarcas.com help me?

A. Demarcas.com, created by experts in Intellectual Property, provides consumers with the tools to protect their intellectual property rights in an affordable, efficient and easy manner.

Traditionally, the services of registering a trademark have been extremely expensive and only available to big companies. Our philosophy is to provide these services at a fair value. Thus, we have created this site, which allows you to use our international structure to register your trademarks in one or several countries simultaneously at a minimal cost, as well as to perform free on-line searches.

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Q. Does Demarcas.com provide legal services?

A. No. Our purpose was to create a mechanism to help our users in their efforts to protect their trademarks internationally at a low cost. Legal actions that are needed in relation to any of the processes initiated by Demarcas.com will be referred to a law firm with expertise in this field.

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Q. Why use Demarcas.com?

A. Because it provides the means to search and register trademarks at a minimum cost in various countries simultaneously. This site was developed by lawyers and engineers who are experts in the field of intellectual property and have created a tool that is easy to use and accessible to all.

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Q. What are the advantages of using Demarcas.com?

A. Easy access and use. We have included all the information needed by any individual, regardless of his/her knowledge, to obtain protection of his/her trademarks by means of our site.
Use of Cutting Edge Technology. It allows for intelligent searches and provides information of your registration process.
Savings. We use a patented method through which the user does not have to incur in legal fees unless it is strictly necessary.
Coverage. You can search and order registration of trademarks in various countries simultaneously.
Follow up. You will be able to follow every step of your trademark application on-line and in real time, as well as be kept informed of any developments through a listing of all your trademarks.

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Q. Is it secure to register on-line?

A. Our site was created using the strictest security measures. Thus, registering on-line is as secure as traditional fax or regular postage.

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